Discovery Call Mastery Script: 6-Step Framework to Booking Every Lead

This is a detailed script on how to navigate your next discovery call with a prospect and/or lead. The goal of this document Is to help you build your confidence and provide you with a guided outline to mastering the art of selling your services and booking every lead before they even hang up the phone. Your approach and professionalism can have a major impact on the clientele you attract and book. The more you can appear as the 'expert' the more you will be able to leverage your skills and abilities as a creative to earn more.

Look, I get it. Yes, we are creatives but we also have to be able to 'sell' our services or we will never get hired. Unfortunately, the sad truth is there is no correlation between being good at something and making money but there is a correlation between being good at marketing and making money. And yes, one of the key factors to booking your leads is getting them on the phone/video call or in a in-person meeting. This can really help you with selling your services because you can better read your prospect (tone, body language, verbal language, etc.) and thus lead the conversation where it needs to go. It's kind of like dating, you can't really date via text...eventually you NEED to meet and see If there Is a real connection. Is this making sense?